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Benefits of Offering Personalized Text on Your Products
Providing your customers the opportunity to customize products by adding a personalized text option can benefit your business. Here are some of the benefits of enabling personalized text features for your products:
Enhanced customer experience and engagement. Allowing customers to create customized text on your products gives them the ability to create personalized messages on their products. Participating in the creation process makes the buying experience more enjoyable and improves customer satisfaction with the final products.
Competitive advantage. Customization can set your business ahead of competitors. Many product businesses do not offer a personalization option. By providing personalized text, you cater to the customers’ desire for exclusivity and individuality.
A deeper understanding of customers’ preferences. Offering text customization provides a valuable opportunity to gather insights from your customers. By analyzing the custom text inputs, you gain a deeper understanding of the types of customization, quotes, and themes that resonate with your audience. This information can be beneficial for the development of future products.
Stay on top of technological advancements. According to a recent Accenture report, there is a rapidly increasing rate of change in businesses, with technology being the driving force. Using the latest technology to allow your customers to personalize their products helps your business stay ahead of the curve by offering personalization technology.
Increased sales. Personalized text is a way to improve your customers’ experience and generate more sales. According to a McKinsey & Company report, companies that excel at personalization see 40 percent more revenue than other businesses. By giving your customers the option to craft their own unique messages on your products, you enable them to have more input on the final product, improving satisfaction, sales, and customer retention.
With all the benefits of offering personalized text on custom products, many companies are jumping at the opportunity. Here are a few examples of businesses that offer custom text on their products:
Converse lets customers personalize their shoes with custom text, colors, and fonts.
Dodocase enables customers to create custom iPhone and iPad cases with monogramming.
Tiffany and Co. has an option to add custom engraving to jewelry.
How to Add Personalized Text on a Product in Shopify
Kickflip is a popular choice for Shopify store owners who want to offer personalized text on products, as it offers a user-friendly interface that is accessible to everyone.
This video shows how to allow customers to add custom text to your product with Kickflip. For a deeper understanding, here’s a written guide on how to use Kickflip to enable personalized text in your Shopify store:
Install Kickflip
If you haven’t installed Kickflip already, go to the Shopify App Store and add the Kickflip Product Configurator app to your store. The app is free to install, so you can start building your product customizer right away. Once you install the Kickflip app, log in to the Kickflip dashboard and create a new product.
Upload Your Product Image
Within Kickflip’s product builder, hit the Add new question button and select:
Input type: None
Display type: Image
From there, hit Create.
On the right-side panel, click on + Image answer and upload your product image. To optimize performance, we recommend a size of around 1200x1200 pixels. If you would like to show several views of your product, click on + Product view and then upload your images.
Add Personalized Text to Your Product
Now that your product image is uploaded, it’s time to add your custom text. To do this, hit the Add new question button again, select Text Input and Text, and then hit Create.
Your product image shows text on a blue path. You can click and drag it to place it where you want.
Choose the correct type of text
Choose Path if you want your text to be displayed in a straight line. Path allows you to move both endpoints of the line to change its shape.
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Choose Curved Path to display your text on a curved line. Curved Path allows you to change the curvature by dragging the handles.
Choose Multi-line to display your text on multiple lines within a box. You can add as many lines as you want by clicking resize the box and you can rotate the box.
Align your text
Use the alignment buttons to align your text to the left, center, or right.
Display your text on multiple views
If you have uploaded images for multiple views of your product, you can change which view your text is displayed on by selecting it from the View drop-down menu and then selecting Show on view.
Upload a font
To upload a font, simply drag and drop it within the font section. If you are primarily targeting users with modern browsers, you can only upload WOFF and WOFF2 formats. If you want to expand support as wide as possible, upload OTF and TTF files.
Want to offer more than one font? Simply hit the + Font question button to create a font question where your customers can pick the font they prefer.
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Adjust your text size
You can easily adjust your text size within the Size section. You can do so for each view you are displaying.
Change your text color
To change your text color, go to the Color area and click on the color circle next to Default color. Then, use the color picker or type in a Hex or RGB code.
Want to offer many text colors? Simply hit the + Color question button to create a color question and add more colors. From there, your customers will be able to pick the color they prefer.
Specify the maximum character limit
You can add a character limit to your custom text under Settings within Text max length. We recommend toggling on the Show character count setting to help your customers stay within the character limit.
Activate the ‘bad words filter’
Of course, If you allow customers to add custom text to your products, there is always the potential for them to write curse words. This could damage your brand reputation, and no one wants that. To avoid this problem, you can either closely monitor the custom text that is added to your products before manufacturing or simply activate the ‘‘Bad words filter’’ to prevent certain words from being used on your product.
Explore other custom text settings
You can explore many other settings to customize your personalized text product further. You can add a text outline, create multiple positions and sizes, apply a text modifier to make sure all text is in uppercase or lowercase, and more.
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There are even more features for custom fonts. If you’re planning to sell custom neon signs, simply toggle on the Neon effect, and your custom text will be turned into a bright neon sign! Are you engraving text on your product? Kickflip also comes with a neat Engraving effect.
Putting Your Personalized Product in Your Shopify Store
Now that your custom text is set up, it’s time to publish your product. Once you’re happy with your customizations, simply click the Publish button at the top right corner of the screen.
Then, you can go to your Shopify store's admin panel, and a product with the same name as your Kickflip product will be there. It will be ready to be added to your store, which you can do the same way as for any other product.
All that’s left to do is sit back, relax, and wait for the orders to come in! When they do, go to the Orders section of your Kickflip dashboard to see all the customizations your customers have made and start manufacturing your products.
Let the Orders Roll In!
You’re now all set to start selling custom text products in your Shopify store. You can also offer many other customization options for your products using the Kickflip app for your Shopify store. Whether you sell t-shirts, furniture, or jewelry, Kickflip has a user-friendly interface that allows your customers to customize their products. Increase your revenue, improve customer satisfaction, and deliver the best products with the help of Kickflip.
If you have any questions or need help getting started, contact our support team or check out our complete documentation for more detailed instructions.
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